- What motivates a company to go global?
Dear Student,
Multinational corporations (MNCs) are enterprises with operations in more than one country. They are huge industrial organisations characterised by their large size, wide range of products and use of advanced technologies and sophisticated marketing strategies. It is because of all these characteristics that MNCs are able to capture a bigger share of market compared with other enterprises.All this motivates a company to go global.
Multinational corporations (MNCs) are enterprises with operations in more than one country. They are huge industrial organisations characterised by their large size, wide range of products and use of advanced technologies and sophisticated marketing strategies. It is because of all these characteristics that MNCs are able to capture a bigger share of market compared with other enterprises.All this motivates a company to go global.