What cost effective technique will you follow for promotion plan of mobile phones

Cost effective techniques for promotion plan:
As the product that we are launching is new in the market then the following promotional techniques can prove to be cost effective.
i. Advertising on T.V. as to gain more customers.
ii. Sales promotion techniques such as providing free samples, gift vouchers, discounts, etc.
iii. Personal selling involving door to door selling by salesman so as to attract the consumers personally

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